PROJECT : SCRAP BOOKS
CLIENT : SC GLOBAL
Seven Palms is Singapore's only beachfront residence. The direction was to translate the essence of beachside living into the branding and the collaterals.
The final work was done based on the idea of a scrapbook, where the fonts are handwritten, and dried flowers are inserted between the pages; where pencil sketches and watercolor paintings sit alongside hand pasted photographs of sunsets and waves lapping on the shoreline.